New merchandises for A’TIN!
It features variety of designs heavily referenced by SB19‘s chart-topping and meaningful songs, as well as their corresponding videos and artwork. It was conceptualized and produced by Sony Music Philippines, SB19, and ShowBT. They have also collaborated with Filipino artists, Irmay Ledesma and Bea Zaragoza to come up with high quality designs that reflect the SB19 brand, as well as what their music stands for.
It comes with three main collections:
- What? Collection– includes an Iron-On Patch and Enamel Pin as inspired by the critically acclaimed first single.
- MAPA Collection– includes a bundled T-shirt and a collectible photocard, handmade resin keychain, along with its own Iron-On Patch and Enamel Pin inspired by the smash anthem for parents and family.
- Pagsibol Collection– includes a poster and a photobook.
The SB19 photobook is full of inclusions and goodies for the fans such as the collectible streaming plaque, SB19 poster, postcard, sticker sheet, and the much-anticipated random member photocards included in each unique copy.
On choosing the merchandises
The Sony Music Philippines merchandise team shares in an official statement,
“It was curated by fans for fans, and we wanted to make sure that it would live up to expectations especially with it being the first of its kind for P-pop. Fans are sure to hunt down for their bias in SB19, or even all the member photocards.”
The team made sure that the merch line adheres to the Filipino group’s vision, and is representative of the aesthetic of SB19 and their music.
“We made sure to involve SB19 members and ShowBT in every step of the way – from concept, design, down to execution and production. We presented our own ideas in the beginning, and from there, the ideas evolved as to what the whole team envisioned for the project. Specifically, SB19’s Justin De Dios serves as a co-creative director for the project, pitching in his input for all the studies and acting as liaison for the rest of the members when it comes to creative decisions.”
According to the merch team, the fan anticipation has been high, especially for the release of the photobooks, which received a large number of pre-orders prior to its release. it has been getting good feedback based on the volume of orders and online hype.
Local online purchases: Visit here.
International purchases (ships worldwide): Order here.
Pick-up and in-store purchases, items are available at the CO. Store, 3/F Shoppesville Mall in Greenhills, San Juan.
The merch line will also be available for purchase soon via Shopee and Lazada.