SEVENTEEN’s MINGYU becomes the new SNICKERS® Asia Ambassador!
Last February 10, Mars® officially announced that their chocolate bar brand, Snickers®, has selected SEVENTEEN’s MINGYU as the new Asia Ambassador.


13-member K-pop icon, SEVENTEEN continues to dominate with their self-producing artistry, synchronized choreography, and record-breaking performances. They made history as the first K-pop group to perform at the Philippine Arena. Among them, fan-favorite MINGYU shines with his striking visuals, charismatic stage presence, and beloved personality.
Unwrapping a new era with MINGYU
Known for providing a satisfying energy boost, Snickers® sees a strong synergy with MINGYU’s dynamic presence and widespread influence. They aim to further connect with consumers while reinforcing their message of delivering both energy and satisfaction!

MINGYU’s zealous personality captivates audiences worldwide, aligning perfectly with our brand values.
Snickers® expressed high expectations and positive synergy with MINGYU
The global favorite, Snickers
Since its debut in 1930, Snickers® has become a global favorite. They are known for their iconic blend of peanuts, caramel, nougat, and rich chocolate.
“You’re not you when you’re hungry.”
The slogan of Snickers®
Snickers® is the ultimate energy booster. Its handy size makes it perfect for recharging anytime, anywhere—whether powering through a busy day or grabbing a boost on the go.
Are you excited about the collaboration between Snickers® and SEVENTEEN’s MINGYU? For more thrilling updates by following Snickers Philippines on Facebook.
Press release from Snickers® Philippines
